By Dave Fidlin
Correspondent
For the first time in more than a decade, the torch in leadership at the Whitewater Area Chamber of Commerce has been passed.
Deb Williamson, who served as the organization’s executive director since 2001, stepped down last month to pursue new opportunities. She said she will continue to live in the area and remain involved in various events.
For the foreseeable future, Williamson’s spot has been filled by Marie Koch, who has been named interim executive director by the board overseeing the chamber.
In the weeks leading up to Williamson’s departure in early November, she was busy putting finishing touches on some of the chamber’s most recent events, including the Whitewater Bridal Fair and fourth annual Ghouls Night Out costume bowl.
She also was involved in a multi-chamber networking event that was held in Delevan and was attended by more than 200 people throughout the Southern Lakes region.
“It’s been a busy couple of weeks,” Williamson said last month as she assisted with the transition. “I’m trying to finish up some projects and tie up some loose ends.”
Williamson, who also is involved in such efforts as director of The East Troy High School drama club, said Whitewater is amid an interesting metamorphosis at the moment that could play a role in shaping the chamber’s future plans.
“Like many communities, Whitewater is going through some changes, including having a new city manager,” she said. “Some of these plans are just now being decided.”
As she wound down her role with the chamber, Williamson said she has been grateful for the experience but also noted that she believed her departure would not have a significant impact on the organization’s future.
“I really believe that I’m not the story because I’m only one person,” she said. “The chamber is so much more than just its executive director.”
Williamson said believed the collaborative spirit between Whitewater business owners and other influential community leaders will help in shaping its strong future.
“I have been very fortunate to have the opportunity to work every day with amazing people who are dedicated to the Whitewater area residents, businesses and visitors,” she said. “I am happy and confident that their good work will continue to benefit us all.”
Koch’s background includes seven years as director of the Lakeland Builder Association and more than 10 years of experience working in the sales and communications fields. She is doing double-duty, also serving as executive director of the Whitewater Tourism Council.
“I live in the Whitewater area and have been an active member of the chamber for years,” Koch wrote in a recent chamber newsletter. “(My experience) will help me in my commitment to assist the chamber and tourism organizations in reaching their goals.”
In her first few weeks on the job, Koch already has been involved with several events, including the chamber’s Holly Days event last weekend.
